Making You Trendy

One thing I’ve learned about social media? It’s an ever-changing strategy that’s both an art and a science. Sometimes you go viral, other times you’re just building your portfolio. The trick? Always build your strategy around your brand, not the other way around. Not every platform works for every audience, and not all formats fit every platform. But with the right management, those likes and shares? They’ll actually turn into something real.

Instagram & TikTok

You, Too, Can Be Your Industry’s Influencer

If you want to dive into the community, get funny, be a little unserious, or just show off your work, Instagram is the place. It’s cheap, gets you seen, builds trust, and keeps people around. For Instagram accounts, I’ve literally done it all: Creating content, chatting with followers, tracking analytics, and even low-key spying on the competition. And yeah, I’ve picked up a few things along the way about what actually works.

LinkedIn

Network That Turns into Networth

The power of this platform? Seriously, it’s next-level. It really has managed to established itself as the platform to trust others. The more you post, the better your content, the more trustworthy you seem. LinkedIn truly is "the place to B2B". (And no, this isn’t a sponsored ad—I just really dig LinkedIn haha)

Managing PR content, sending connection invites to decision-makers, running paid ads, optimizing content performance, using Insight Tags, posting jobs, and hunting for top talent—I tapped into all of that.

Let's Make You The Popular Kid in School

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